Portfolio

Our Services

Measurable performance growth is our goal for every project. As with countless projects in the past, we want to help you succeed.

As a specialised Full Service Agency in the iGaming industry, we advise you every step of the way — from strategy creation to market entry and execution with growth marketing measures.

With many years of experience and our deep understanding of the sports betting and online casino market, we consult you over a wide spectrum of the gambling industry and will empower you to make the right decisions. Thanks to a wide network in the iGaming industry, we can support you in Business Development, Country Management, Project Management Marketing and Compliance across Western Europe -- with a specilization on Germany, Austria and Switzerland -- as well as in Romania, Netherlands and LATAM.

Business Development

Outshine your competitor! We assist you in developing your product and brand. We work on your market USPs and SWOT analysis, and set up competitive development projects and new business plans. In addition, we build strategic alliances for your company and can find new strategic suppliers.

Market entry strategy

Do you want to enter the iGaming market and need more insights? Spades Consulting helps your company with detailed market strategies, product analysis, localisation and analysis as well as M&A options. We can also support you with long-term P&L forecasts and performance marketing plans for your growth strategy.

Strategic Planning

We can advise you on strategic country & marketing planning and create long-term performance plans for your company. Spades Consulting focuses on target group analyses, analytic data, performance tracking and campaign optimisation for better reach.

Marketing planning

We advise you on strategic marketing planning and create long-term performance plans for your company. Spades Consulting focuses on target group analyses and growth marketing to increase the effectiveness of your budget and marketing activities.

Country Management

Our well-established team will assist you in efficiently managing countries and regions. We'll help you establish new processes, work on market P&L, localise your products, create new market teams and assist you in hiring experienced staff.

Market research

In addition to outstanding performance tracking, we also offer classic market research on the iGaming market and competition. We provide valuable insights to further optimise campaigns and communications with your customers.

Media planning & buying

Spades Consulting specialises in media planning and purchasing of performance media in the DACH market. Broadcast, digital media, print or sponsorships — Spades Consulting optimises your ROI and focused on performance solutions for your KPI goals.

Performance Marketing

With our performance marketing strategy, we prompt immediate action and growth and will track and optimise the performance of your broadcast campaign. We analyse the performance of each individual campaign and keep an eye on your KPIs.

Sponsorships

if you have high expectations for the performance of a sponsorship strategy, we help you define target groups and develop a suitable sports marketing strategy for your company. Together, we analyse the options in the market for your company and include digitalisation, CSR and sustainability in our concepts.

Compliance

Our colleagues within the regulatory units have a lot of experience in the iGaming regulation and we have a big network of gambling lawyers and compliance agencies in each respective country. We assist you with our partners in your license process, KYC strategy and AML requirements. We can also support you in public affairs and lobbying in Germany and Austria.